Naestr is the personal advisory of Patrice Calot and provides C-level insight on & implementation of digital activities for luxury brands.

Patrice has a unique understanding of this complex environment, making sense of incomplete information to highlight the right path between both strategic interests and operational issues.

He has great listening capabilities and speaks a language that Executives, Image, Commercial, Digital and IT departments alike understand. He works best within international environments and is positively sensitive to companies caring about their customers and the quality of their products.

Naestr and Patrice help brands by building sound foundations, whether it's starting, restarting or transitioning digital activities:

  • Strategy, priorities, budgets, team building
  • Customer persona & journeys, CRM
  • Website(s), SEO & SEM
  • Social presence
  • eCommerce retail & wholesale
  • Analytics & Reportings

Patrice lived 7 years in Seoul, 7 years in Paris and is now sharing his time between Brussels, Tokyo & his native Brittany where he just launched the #1 high-end Chocolates marketplace